Gear Up For India’s Biggest Virtual Film Festival “Malhaar”: Applications Open!

India’s biggest virtual film festival, Malhaar’s, comes again with its second edition. The platform welcomes professional and amateur filmmakers’ work, reflecting their feelings, experiences, interpretations, and living imaginations to a wide range of audiences. The goal of the Malhaar film festival organised by Match My Talent is to connect with strangers through their tales and find new perspectives.

“After a grand success of the first edition, this year too, Malhaar is all set to give a platform for filmmakers to show their magic with their movie on themes such as education, migration, gender, mental health and passion,” said Sonia Swaroop Choksi, Festival Director who is also Co-Founder and CEO of Match My Talent.

The festival gained immense popularity and warm response from all the filmmakers, including vehement support from some of the biggest names of Indian cinema like Adil Hussain, Rajit Kapoor, Neeraj Kabi, Ajayan Vincent and Gautam Vaze. Earlier participants believe that Malhaar creates a window of global vernacular cinema- Cinema which is vernacular in its concept, approach, communication and the minutest of its details yet universally relevant, relatable and retainable.

Malhaar is a democratic space for the budding cinematographers to spread wings, create narratives that connect, and get feedback for their future.  Also, Malhaar gives a holistic platform for professional filmmakers to reach the right audience.

The vision of the Malhaar film festival is to reach out far and wide to capture the regional essence of cinema. True to this ethic, the festival is encouraging regional filmmakers and content creators to come forward and submit films in their local language.

The virtual film festival will go live on 9 July 2022 and continue until 16 July 2022. This platform will offer the filmmakers to have conversations and feedback on their film from a truly global narrative. Winners will be awarded awards in various fields such as The Best Indian Short Film, The Best International Short Film, Best Short Film Under 20 Minutes, etc.

The last date for submitting the entries is 30 April 2022.

All other information regarding the competition is listed on their website, https://www.matchmytalent.com/initiatives/malhaar/.

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